Scott Smigler's BlogFounder of Exclusive Concepts and Conversions On Demand

A quick update, since I’m committed to posting here regularly… despite having almost no time!

Had a great meeting with fellow Bentley alum and entrepreneur, Chris Ronzio yesterday. Chris is the founder of Firewire Films, and is the current President of the Bentley Entrepreneurship Society (which i’m proud to say I co-founded while I was at Bentley).

I can tell already that Chris is one of those people who have what it takes to do whatever he sets his mind to. I also feel very encouraged. If the Bentley Entrepreneurship Society is able to attract talent like Chris, it will continue to grow and thrive. Eric and I were most concerned about that when we did succession planning for the organization in anticipation of our graduation, and the group has really thrived.

I just did a quick search, and Chris already posted a blog entry about our lunch. Check it out.

What else is going on? Not much. We’re just completely redoing our website, revamping our corporate blog, substantially iterating our service offerings, developing print collateral, preparing for several big seminars, working on some top-secret local marketing programs, and working on some very challenging but immensely satisfying projects where clients have given us the mandate to be creative and to innovate. I love these kinds of projects. Included in this list:

Creating vertical portals (online newspapers for specific industries)

Developing a brand new community participation model to create more participation in online communities

Using behavioral targeting to improve email promotions (new orders from past customers)

Finishing work, then off to The Wok for a business dinner (and some Mai Tai’s!).